Sunday 18 March 2012

Internet Chat or Internet Crap?

They are very similar sounding words that mean very different things. However, on the internet, they often have the same meaning. Virtually the whole of Twitter is founded on crap....sorry I mean chat. There are some pearls in there somewhere but you have to do a ton of diving to find them.  At October 2011 there were 250 million tweets per day. I wonder many useful ones there were? Tweets are a blizzard of verbal internet confetti.

A lot of money is made from this. I suppose that should not surprise us. It was always thus. You know the old north of England saying, "where there's muck there's brass". Maybe it applies to social media.

Some people almost move their entire website onto Facebook. I don't see the point unless you have shares in Facebook Inc.. Don't website owners want their visitors to spend time on their site and not support the already super rich social media sites? You can use Facebook to generate hits but you have to be careful that you don't simply transport your visitors from your site to Facebook or some other social media site.

The only way I use Twitter is by feeding posts to Twitter using Feedbburner. Every post I make goes out in a feed to god knows where. I do know, though, that Feedburner generates a Twitter post. I get about one new follower every two months! It'll take me about 20 billion years to get the same number of followers as Lady Gaga (she has over 20 million followers  - March 2012).

If you build and manage your site on your own as I do it is impossible to spend a lot of time promoting your site on Twitter and Facebook as the "experts" say you should. Unless you work 17 hour days, 24/7. Some people do this. One successful internet entrepreneur developed RSI (repetitive strain injury - to the hands) and had to start dictating her posts as she was writing so much.

99% of websites fail in the sense that the creator had the idea that they would make money, even a living, on the internet and failed to achieve that goal or anything near it.

There comes a time in website building on your own when you have to consider employing someone to expand the business and to take it to the next level. An individual working alone will struggle to compete with websites manged by more than one person.

The second person can spend some time creating some internet crap...I mean chat.

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